Ways Artificial Intelligence and Machine Learning is helping content creation

In digital marketing, AI and ML have demonstrated their usefulness. Will they, however, take content writers’ jobs?

While it may seem like a far-fetched notion, marketers may use AI to increase the quality of content development.

Statista states worldwide data generation will reach more than 180 zettabytes by 2025. And AI and machine learning will undoubtedly play a part in content development.

While some experts perceive AI-powered content production as a danger to content writers, it may function as a highly effective helper to boost their productivity.

Professionals at digital marketing companies in Virginia believe that leveraging AI to create content may help organizations provide an excellent consumer experience. The ability of AI to process and evaluate data may be used to develop customer-specific content.

This blog explains how artificial intelligence is already being used in the content development process and how it will impact the future of content marketing.

1. AI-Assisted Content Creation Pushes Personalization to New Heights

Do you realize that in this day and age, personalization is critical to improving consumer engagement?

Marketers must first understand their clients’ needs and expectations to produce tailored content. This is where AI-powered content creation can come in handy.

Artificial intelligence and machine learning can collect and analyze important consumer data to develop unique client profiles and sections.

This information may be used to create highly customized suggestions and communications to engage with your consumers more effectively.

Marketers may now build individualized email marketing content using AI-powered solutions rather than broad email marketing campaigns. So, if you work in the communications industry, AI may be a valuable tool.

2. It Can Deliver Natural Language Generation Machines have demonstrated their ability to ‘learn.’

An automated software method known as “Natural Language Generation (NLG)” enables content production utilizing AI depending on what they learn from the data at hand.

You might be shocked to learn that world-renowned media outlets such as The New York Times, The Washington Post, Reuters, and others are already using NLG technologies for content development.

3. It is capable of automating minor content requirements.

Let’s face it: no matter how quick they are, people can only write at a certain speed.

What if you had a capable helper who could handle your minor content needs?

The AI systems I discussed before are capable of creating tailored content with minimal human intervention.

AI-powered content creation may produce data-specific material for social media postings, quick reports, news headlines, and reminders for personal messaging applications.

Furthermore, the entire process of creating content with AI can be mechanized with minimum human intervention.

As AI technology advances, such content generation activities should become much more efficient.

4. It can generate new keywords and topics.

AI has the unique ability to analyze data and derive insights in ways humans cannot. 

Regarding content development for IT solution provider company, AI may deliver significant insights gleaned through consumer data analysis.

It might give you a good sense of your target audience’s preferences and interests. This is how you may develop new themes that will appeal to your target demographic.…

How to know if your company is prepared to pass CMMC audit?

The Cybersecurity Maturity Model Certification (CMMC) is a single cybersecurity certification for securing Department of Defense-controlled unclassified information (CUI).

The Department of Defense has one of the largest supply chains in the world, involving over 300,000 entities. Any firm that is part of that distribution chain in any way or plans to negotiate deals with the DoD soon must comply. All new DoD connections will have CMMC solution requirements by the end of 2026.

Although most DoD vendors should likely have a high degree of cybersecurity maturity, the necessity for an external inquiry is one of the most significant contrasts between CMMC and earlier compliance methods and requirements. The first inspectors are already being trained, so audits will only be a matter of time. This implies that contractors must take all necessary steps to ensure they are ready to clear a CMMC inspection as soon as feasible.

What precisely is a CMMC Compliance audit?

The newly constituted CMMC Accreditation Authority, which is still developing its auditor qualification and accreditation methods, will conduct CMMC audits. While no inspectors have been hired yet, clearing off on new Requests for Proposals (RFPs) next year will require some degree of CMMC accreditation.

The Department of Defense hires suppliers depending on their hazard profiles. These are intended to correspond to the five CMMC certification levels. Although the CMMC level-1 standards have been determined, contractors should strive for at least a level-3 certification to earn and keep more profitable contracts in the coming year and beyond.

Through impartial, government-mandated examination, CMMC audits are intended to fill deficiencies in prior NIST 800-171 self-assessments. DoD suppliers will be awarded an appropriate certification level following an audit. How CMMC compliance requirements professionals will conduct these assessments in real-world circumstances remains to be seen. Still, there are several measures you can take right now to equip your cybersecurity architecture for your preferred certification level.

What level do you need to reach?

Every DoD contractor must meet a certain level of compliance. CMMC Level One has 17 controls that must be implemented to receive minimal certification. Subsequent levels demand all prior levels’ controls while also adding new ones of their own. Level Five, the most stringent, requires a total of 171

Contractors that do not keep state secrets on their business networks will also be subject to Levels 1 and 2. This includes resellers who work in the DoD supply chain. Vendors that handle CUI, mainly information that unfriendly governments might reverse-engineer, will be subject to Levels Three and Four. Finally, Level Five is likely to be applicable to entities that handle very sensitive (but unclassified) data, such as production blueprints and weapons testing.

Naturally, firms with higher levels of adherence are considerably more likely to be given high-value contracts. At the same time, the cost of adopting and maintaining these criteria will also be significantly higher.

Regardless of your current or desired level, the CMMC has issued many methods to prepare for an audit.

1.) Create a map of your CUI environment.

You can’t successfully apply security rules and procedures till you understand where data is kept, processed, and sent. The first step is to acquire complete insight into any CUI-handling systems. This also permits federal contracting agents to assess your degree of risk.

2.) Determine which NIST 800-171 controls are appropriate.

After mapping out your CUI ecosystem, you must determine which systems, services, and processes are covered by the NIST 800-171 standard on which CMMC is based. Regulations will be required depending on whether they collect, analyze, or disseminate CUI.

3.) Create policies and standards to meet requirements.

Following that, you must develop the policies, guidelines, and processes necessary to address your CMMC needs. Every contractor has a distinct operational environment, necessitating well-established rules and procedures that correspond to the amount of risk.

4.) Put rules and standards into action to implement controls.

This is the stage at which suppliers put their strategies into action by implementing the controls outlined in the NIST 800-171 standard. You must apply all of the restrictions of the CMMC level you intend to meet and those of all preceding levels.…

How does DFARS and CMMC Compliance Requirements Affect Defense Contractors?

In the United States, DFARS regulations and NIST advice are essential in enabling cybersecurity robustness. Regulations, as stated below, can give primary direction to assist military contractors and subcontractors in becoming cyber-secure.

In the United States, the DIB and affiliated contractors are governed by the DFARS regulations and NIST SP 800-1714 compliance. THE DFARS 204.73005 mandates that contracting parties secure CDI by implementing specified network security procedures and that cyber events be reported. The concept of CUI is expanded in DFARS 252.204-70126, and the NIST SP 800-171 framework is identified as a source for security standards. Since CMMC compliance requirements can be complicated to understand, one should hire consultant for CMMC government contracting.

NIST SP 800-171, which specifies specified safeguards for confidential information, serves as a minimal baseline for DIB organizations.

To provide instruction for DFARS deployment and implementation, THE MITRE Corporation published a report in August 2018 advising the DoD to “revise DoD 5000.02 and defensive system procurement guidelines to make security the 4th pillar of procurement planning, equal in focus to cost, schedule, and performance.”

Because of a robust regulatory structure, cybersecurity is becoming increasingly important. However, these laws will require to be clearly stated to prevent straining defense industries in their implementation and execution and to help minimize unidentified dangers. When it comes to cybersecurity rules, defense producers and their subcontractors in the United States confront a variety of obstacles.

Defense chiefs bear a greater responsibility for ensuring compliance.

DoD has lately outlined the path it intends to take to increase NIST adoption throughout the DIB. The Secretary of Defense for Acquisition and Sustainment issued a directive on January 21, 2019, requiring the Defense Contract Management Agency (DCMA) to confirm prime contractors’ adherence with DFARS 252.204.7012.8.

The letter focuses on the DCMA evaluating two critical elements:

ensuring that contract conditions are accurately communicated to tier-1 suppliers

Examining prime contractors’ methods for determining tier-1 supplier compliance with DFARS and NIST 

On February 4, 2019, the DCMA formally amended its contractor buying system (CPSR) manual to incorporate new processes for its acquisition analysts to evaluate the two factors outlined in the memorandum.

It explicitly noted that “the prime contractor shall certify that the supplier has a covered contractor information system (CCIS) capable of receiving and protecting CUI.” The general contractor must demonstrate that the supplier has an appropriate CCIS that includes an efficient system security strategy (SSP).”

These steps aid prime contractors in having a procedure in place to assess and substantiate the cyber safeguards in place to resolve, at a minimum, the NIST SP 800-171 specifications and the items defined in the preceding Plan of Action and Milestones (POA&Ms) are now being fixed as part of their self-certification.

As the DoD begins to require prime contractors to evaluate subcontractor DFRAS vs CMMS cybersecurity procedures, defense companies, the DoD, and the state may take many steps to become cyber-safe and compliant.

Prime suppliers and original equipment manufacturers (OEMs) must develop a robust cybersecurity framework to secure both their own and the cybersecurity of their supply chain partners. To be fully equipped, defense contractors should work on legislative and non-regulatory responses to cybersecurity concerns.…